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Job title: Jobs – Performance Marketing Lead

Salary: Competitive Salary

The start-up: A VC-backed B-Corp on a mission to become Earth’s most forward-thinking food company.

Other goodies: A competitive salary, company benefits and share of equity

What you'll be doing:

  • Create and plan a programmatic approach to PPC/SEM campaigns across a range of digital channels;
  • Own all existing campaigns, identifying and implementing improvements to optimise them;
  • Analyse trends + make data-driven decisions to improve targeting, timing, placement, offer for adverts;
  • Make creative suggestions for advert templates, collaborating closely with our creative team to bring to life new ad copy messaging and stories, and proof-read like a hawk;
  • Produce detailed analysis and reports of campaigns, presenting data and reports to the broader team;
  • Feed into the digital strategy and be a key component of digital success in consumer market expansion;
  • Identify and execute conversion optimisation and split testing on ads and web to maintain high experimental velocity with a continuous pipeline of prioritised experiments;
  • Work to lower and stabilise CAC as we scale spend, reach and volumes;
  • Identify and assist in troubleshooting technical/attribution/analytical issues as they arise.

What's to love: Do something that matters, that our world needs, working with like-minded people on a mission. Earn your own share in the company you are building. Top holiday allowances and pension at +6 months. Career development plan & training at Europe’s fastest growing plant-powered food startup. Free catered lunches, snacks & team fun, as well as staff discounts on their deliveries. You’ll be part of a business with purpose, using commercial growth to better serve people & planet

What they'll love:

  • You are working at a high growth startup, have learnt a lot and are itching to find an earlier stage team to drive growth and do something to make our world a better place;
  • You have 3-5 years marketing experience across digital and data-driven media (this experience level is a guide, all we care about is your skills and drive);
  • A starter and doer. Demonstrates exceptional experience as a PPC/SEM marketer (AdWords or FB - ideally both) and a track record of delivering, measuring and improving on successful campaigns;
  • Adtech fluency. Experience with ad management interfaces and bidding tools (Google, Bing, Facebook/Instagram, Twitter, LinkedIn, Programmatic Ad Tech platforms)
  • Analytical. Confident mathematically and enjoy analysing data sets to generate actionable insights;
  • Testing champ. Have examples of delivering results via A/B testing and conversion rate optimisation;
  • Detail-oriented. You’re a diligent proofreader with strong copywriting skills;
  • Highly organised. You have a natural desire to keep plan and track projects - ensuring nothing is missed;
  • Proactive. With a can-do attitude, full of great ideas and able to get stuff done autonomously;
  • Enthusiastic about eCommerce, tracking and attribution, and all aspects of performance marketing;
  • You bring a sense of humour, high energy, and passion for the plant-powered future we’re building;
  • Knowledge of Supermetrics, reporting automation and Adword automation at keyword level is a plus.

Have you found love?... email your CV to exceptionalpeople@loveworkuk.co.uk

Posted on: August 20th, 2018

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